Berkshire bloggers generate conversation about local events
By Kate Abbott, Berkshire Eagle Staff
Coverage of the Berkshire Creative blog:
Berkshire Creative has just converted its Web site, www.berkshirecreative.org, into a Web log. Helena Fruscio, director of operations, said the blog has a rolling format that can change instantly, and she can add new information quickly and easily. She hopes people will come back to the site regularly.
The Berkshire Museum needs an event coordinator. Next spring’s Women’s Day wants spaces to celebrate women in the arts. Assets for Artists announces the nine people it will support in its first round — a blues and gospel singer, a documentary film-maker, a stained-glass artist.
Fruscio said she posts information to the blog twice a day. It is so easy to find information about the Berkshire creative economy, and so easy to add it to the site, that they have to restrain themselves, Fruscio said. In less than a month, they have compiled news bulletins, collaborations, calls for submissions, events, job opportunities and achievements at places around the county.
Fruscio and Kevin Sprague, communications director, set up the blog, she said. She hopes it will update people in the creative economy on what’s going on throughout the county, encourage them to work together and promote businesses.
Writing that talks back:
Fruscio also values the blog format because it is interactive — it can put readers in touch with each other directly. Berkshire Creative is looking for other interactive online opportunities too: It has also set up a Facebook page and formed a Linkedin networking site, she said.
Blogs allow comments; readers can talk to the writer and to each other. A well-read blog post can become a conversation. Hyams said she gets often gets responses to her posts, either on her blog or by e-mail.
“As more people read it, it feels more like a community resource, and more people read it every day,” she said.
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